The multi-annual program EMBRACING EXCHANGE aims to connect designers, makers and institutions across the national borders. The program focuses on design hotspots Eindhoven, Cologne and Maastricht and exhibits contemporary design from the crossborder region between rivers Meuse and Rhine. By organizing exhibitions, presentations and debates, the program is building a crossborder regional network and a corresponding regional design identity.

EMBRACING EXCHANGE is an initiative of Dutch Design Exchange Maastricht (DDX) and Passagen Interior Design Week Köln. The project was realized with financial support from the Province of Limburg, Stadt Köln and the Municipality of Maastricht. Other partners are: Zuyd University Faculty of Arts, Vista College, Valuascollege, Bureau Europa, Yksi Connect Eindhoven, Andrieskapel, Muziekgieterij and SNS Bank.